According to recent research, 30% of website visitors will use the internal search function to find what they’re looking for. Furthermore, visitors who use internal search are 2-3 times more likely to make a purchase than those who don’t. However, despite these statistics, many websites still fail to provide an effective internal search experience for their users.
According to a survey conducted by Econsultancy, 61% of businesses consider internal search analytics to be “very important” or “quite important” for understanding customer behavior and improving the user experience. Another study found that businesses that use internal search analytics see a 30% increase in conversion rates on average.
Internal search analytics can help you uncover valuable information about your users, such as what they’re searching for, how often they’re using search, and where they’re dropping off in the search process. By analyzing this data, you can identify areas for improvement and make informed decisions that can help drive conversions and revenue.
We specialize in internal search analytics and offer a range of services designed to help you optimize your website’s search experience. Our advanced analytics tools provide real-time insights into user behavior, allowing you to track and analyze search queries, click-through rates, and other important metrics. With this information, you can make data-driven decisions that can help you improve the search experience and ultimately increase conversions.
So why wait? Contact us today to learn more about our internal search analytics services and start optimizing your website’s performance. With our expertise and your data, we can help you take your website to the next level.
Internal Search is a metric that measures the performance of the internal Search function on a website. It helps website owners understand how their customers use the search function and how well it works. The metric looks at the keywords used by visitors and the results pages viewed using the search engine embedded in the website.
For e-commerce and manufacturers’ clients, accurate internal Search and product Search relevancy are critical to their success. A well-designed internal Search function can help customers find the products and associated product content they are looking for quickly and easily, leading to higher conversion rates and customer satisfaction.
EnFuse’ Search services focus on improving the accuracy and relevancy of internal search functions for e-commerce and manufacturers’ clients. These services may include keyword analysis, search result optimization, and user behavior analysis to identify opportunities for improvement.
Overall, EnFuse’s search services can help businesses optimize their internal search function to improve customer experience and drive business results.
EnFuse Solutions’ capabilities in this area include:
at an Analytics Solutions Company
at an Analytics Solutions Company
Get in touch with us to know how our exceptional team can help you grow your business.
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